Searle: organized and professional medical supply distribution with Holded
Searle saves up to 10 hours per week with Holded, managing invoicing, accounting, and CRM for medical supply distribution across Spain and Latin America.
Searle is a Spanish company specializing in the distribution of medical products across Spain, Portugal, and Latin America. This SME proved indispensable during the global pandemic.
Pedro Llobell Peñalver, Managing Partner of Searle EU & LATAM, S.L., explains how Holded has enabled them to grow in an organized and professional way.
What is the main challenge of managing an international medical supply distributor?
The main challenge is working with distributors that are sometimes very far away and belong to very different cultures. Coordinating operations between Spain, Portugal, and Latin America requires having information that is always up to date and accessible. Growing is important, but doing so in an organized way is essential. Otherwise, you can go from success to total failure.
How does Holded help you maintain that organized growth?
Growth is great, of course, but it needs to be the maximum you can manage both organizationally and financially. Holded allows us to present a professional image to our clients and distributors. Having invoicing, accounting, and CRM on a single platform gives us the control we need to scale without losing service quality.
Which Holded features bring you the most value?
Bank integration, automated accounting, and Inbox smartscan have had the greatest impact. We have saved a huge amount of time and we know our information is always up to date. The CRM is also key for managing relationships with distributors across so many different markets.
How much time do you save with Holded?
Up to 10 hours of work per week. Between bank integration, automated accounting, and Inbox smartscan, we have eliminated a great deal of manual tasks that used to consume a significant part of our workday.
What advice would you give to other SMEs operating in international markets?
Invest in organization from the start. Growing is wonderful, but if you lack the right tools to manage that growth, you can quickly become overwhelmed. Holded has given us the structure we needed to operate in multiple countries without losing control.
