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HubSpot
Automation

Connect your HubSpot CRM with Holded

Connect HubSpot with Holded through Zapier to sync contacts, companies, and deals between CRM and ERP in both directions.

GuidesAcademy
HubSpot
HubSpot
API sync
Holded
Contacts
Companies
Deals

What can you do with HubSpot and Holded?

Sync HubSpot contacts to Holded

The "Add new HubSpot contacts to Holded" template creates a contact in Holded every time a new one is registered in HubSpot. There is also "Create or update Holded contacts from new or updated HubSpot contacts", which keeps data up to date when it changes in HubSpot.

Create contacts in Holded from HubSpot companies

The "Create Holded contacts from new HubSpot companies" template creates a company-type contact in Holded when a new company is registered in HubSpot. It lets you feed the ERP's B2B database from CRM activity.

Send Holded contacts to HubSpot

The "Add new Holded contacts to HubSpot as contacts instantly" template works in the reverse direction: when a contact is created in Holded, it is automatically added as a contact in HubSpot. Ideal for the marketing team to get immediate access to the ERP's new customers.

Create opportunities in Holded from HubSpot companies

The "Create deals in Holded for newly created or updated HubSpot companies" template creates sales opportunities in Holded's CRM from new companies in HubSpot, connecting CRM prospecting with the ERP's sales funnel.

Generate deals in HubSpot from Holded sales receipts

The "Create HubSpot deals for new Holded sales receipts" template creates a deal in HubSpot when a sales receipt is issued in Holded. It lets the marketing team see the ERP's sales activity directly in their CRM.

Capture leads from HubSpot forms into the ERP

The "Create Holded contacts from new HubSpot form submissions" template creates a contact in Holded every time someone fills out a HubSpot form. It connects HubSpot's lead-capture campaigns directly with the ERP's database.

Up and running in 3 steps

01

Activate Zapier in Holded

From the Holded Store, activate Zapier and generate your API Key.

02

Choose the template

Use one of the prebuilt templates or create a custom Zap between HubSpot and Holded.

03

Connect and activate

Authorize both accounts, map the fields, and activate the Zap. The sync is bidirectional.

Frequently asked questions

The main templates are: add HubSpot contacts to Holded, create/update contacts bidirectionally, create contacts from HubSpot companies, create contacts from HubSpot forms, send Holded contacts to HubSpot, create deals in HubSpot from Holded receipts, and create opportunities in Holded from HubSpot companies.

Yes. Zapier offers templates in both directions. You can send contacts from HubSpot to Holded and from Holded to HubSpot. You can also create deals in HubSpot from Holded documents and opportunities in Holded from HubSpot data.

HubSpot's main triggers are: New Company, Contact Recently Created or Updated, Product Recently Created or Updated, New Email Event, New Engagement, CRM Object Recently Created, and New Form Submission. They all work by polling (Zapier checks every 15 minutes on the free plan).

A single-step Zap works with Zapier's free plan (100 tasks/month). Multi-step Zaps (for example, looking up a contact before creating it to avoid duplicates) require a paid plan.

The HubSpot API is available on all plans, including the free one. The connection with Holded via Zapier works with any HubSpot plan.

Zapier lets you create documents in Holded (sales invoices, estimates, orders) as an action. You can set up a multi-step Zap with a HubSpot trigger (for example, deal stage changed) and the "Create Document" action in Holded. This requires a paid Zapier plan.

If the contact does not match an existing code in Holded, Zapier creates a new one. The "Create or update Holded contacts" template handles updates. For custom Zaps, combine "Find Contact" with "Create Contact" in a multi-step Zap.

Standard fields (name, email, company, phone, address) map directly. Holded's custom fields do not transfer through Zapier. HubSpot's custom fields can be mapped manually in the Zap settings to Holded's standard fields.

Connect HubSpot with Holded